On February 28, 2022, at 10.00 hours, Permanent Secretary of Labour, Mr. Boonchob Suttamanaswong, assigned Deputy Permanent Secretary of Labour, Ms. Bubpha Rueangsud, to participate in the award ceremony for outstanding virtues and the winner of the “Moral Awards” infographic contest under the topic of “Thai People with Everlasting Discipline” for the 2021 fiscal year. The initiative aims to create morale and motivation, to promote the drive of moral work, which is part of the goal of creating “a Thai society as a moral society, with stability, prosperity, and sustainability.” Minister of Culture Mr. Itthipol Khunpluem presided over the ceremony at Room G 5, 1st floor, the National Gallery Building, Ministry of Culture.
The Minister of Culture said that the National Moral Promotion Commission saw the importance of promoting morality in all sectors. Therefore, there is a policy to promote a morality drive at the community, organization, district, and provincial levels by defining indicators and assessment criteria that have central standards for evaluating success at three levels: the moral promotion level and the moral and model morality level. The indicators indicate the process of developing moral standards. In the 2021 fiscal year, there were selected levels of model morality with empirical behavioral change results of 235 places, consisting of 1. 76 outstanding moral communities. 2. 84 outstanding moral organizations. 3. 70 districts as model morals and 4. 5 provinces for outstanding morality.
In this regard, driving a moral society is the duty of all sectors, including the government, the private sector, and the people’s sector. It must be developed to promote and operate continually, coupled with daily life bound to the principles of religion, the Sufficiency Economic Philosophy, and the beautiful way of Thai culture. It will be the main mechanism for promoting goodness in every sector of society to be a sustainable moral society.
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Division of Public Relations
28 February 2022
